Ally: New Bank on the Block
There is a new bank on the block that seems to be making waves as all the other banks flounder. Some are starting to recover but Ally Bank was able to jump in when the getting was good. They also have the unique position in having a perfect traffic record if only because they are younger. That’s not necessarily a bad thing, its actually a great place to be.
Ok, maybe its technically not a new bank, they used to be GMAC and changed the whole brand last May, but the whole new persona and semblance of being a younger, nimble, “hip” bank is probably going to do wonders for them. Older more “wiser” banks have been shown to be full of greed and malice and Ally hopes to stay away from that.
The data sheet on what you can get through them as far as services aren’t necessarily mind blowing but they are definitely competitive. And since they have few competitors, they aim to stay around. At this time, their online savings account has a higher interest rate than most money markets. Worth a look!
[Edit: Below are the brand new rates]
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lolz. I wasn’t aware that it was actually GMAC. I do like their positioning and marketing efforts. Excellent job at the whole “Wolf in the sheep’s clothing” rebrand effort.